Business Sales Training Simulation Case Studies

These are just some of the business sales training programmes with business simulation that we have provided for our clients.

A Customer Service Skills training programme for a major UK financial vehicle leasing company.  The objectives of the training programme with business simulation were to support the strategy of the customer service unit having a sales focus. This required staff to manage opportunities on a pro-active basis and develop awareness of cross-selling opportunities. A simulation reflecting the clients environment was developed to test participants knowledge of the sales skills that could be applied in a telephone based customer service environment.  The two round computer business simulation was updated and made available to the client for internal use following the training programme.

A Commercial Sales Management/Leadership training programme for a major UK Bank.  The training programme consisted of two modules and utilized a two round computer business simulation which was designed to develop sales management skills, standards and techniques.  This included the definition and implementation of management and performance standards and coaching and developing direct reports.

A Field Sales Management training programme for a major international document management company.  The training programme included an inter-active computer based coaching business simulation that covered the key skills of sales management, leading the team as a business unit, one-on-one coaching, the functions of a business manager and the sales manager.  The business simulation was designed to allow participants to learn and practise how to apply these skills in their own company environment.

A Sales Development programme for a leading, global media organisation.  We engaged 165 participants in 4 rounds of business simulation to address key learning objectives during a group sales conference.  The hands-on, practical style of this experiential learning process required team interaction, encouraged debate and immediate application of techniques.  The programme addressed the need to create business opportunities and took it through to closure.  Colleagues gathered insight from each other and shared approaches.  Some very interesting situations led to rethinking of the sales process.

A Leading a Team programme for a leading financial institution.  380 leaders have undergone training using 3 rounds of a customised, pc-based business simulation to prepare them for a new leadership role.  Highly engaging, realistic scenarios were prepared to fully immerse the participants in the learning and derive maximum benefit from the programme.